Our philosophy
Creating and launching new products is a real responsibility, the environmental impact of everything we consume is increasingly unsustainable.
Therefore, respect for nature must begin with the design of the products.
"Sustainability, recycling, reduction of carbon footprint and ethical production"
The choice of materials
The choice of manufacturing materials is crucial. It will depend on it if we have created something that will soon become garbage or if we have achieved a useful, beautiful and extremely durable product.
The use of steel in all our products guarantees a sustainability that surpasses plastic in everything imaginable.
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Steel is an infinitely recyclable metal. In fact, many of the objects around us are made from forged steel for the first time more than 150 years ago.
The steel
How long should a product last?
Accustomed to the rules of disposable consumption, we have almost forgotten what to expect from a product in terms of its duration over time.
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It is evident that fragile, flimsy and made of not very resistant materials are ecologically devastating because they constantly force us to buy them again.
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Our steel products, on the other hand, offer a lifetime guarantee ... even longer. Your children and grandchildren can inherit them, until they decide to recycle them.
Self-recycling
Did you know that most of the steel is recycled? Even steel parts deposited in the wrong containers.
Being a material of a magnetic nature, the electromagnets of the garbage plants trap it in its entirety.
The immense variety of types and compositions of plastics make this impossible.
Steel is therefore a wonderful material that almost ... self-recycles.
Reduce your carbon footprint
The treatment of the steel is, in addition, much less energetically expensive than the recycling of the plastic.
To recover and recycle it, basic facilities are needed: blast smelting furnaces and practically zero use of chemicals for refining. Fire does all the work!
The total carbon emissions are much lower than those of plastic.
If we add to this the durability of the product - which we do not have to buy again and again - our supports will allow you to really reduce your carbon footprint.
Circular economy
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The circular economy is one of the ideals that drive us.
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We dream of a production and consumption model capable of sharing, renting, reusing, repairing, renewing and recycling existing materials and products as many times as possible to create added value.
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Our greatest pride is knowing that all our products are resistant to time. Once someone no longer needs them, they can reintroduce them as fully useful objects.
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Local consumption
All our products are manufactured in the European Union, this allows us to reduce the immense environmental impact produced by container cargo ships.
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Did you know that these types of ships pollute the air 3,500 times more than land transport vehicles? The limit for sulfur content in fuels for maritime transport, established by the International Maritime Organization (IMO), is 35,000 ppm compared to the 10 ppm allowed in the European Union in fuels for road transport.
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Several studies have revealed that the 15 largest cargo ships in the world together emit more air pollution than 760 million cars.
Ethical and labor standards
But it's not just about protecting the planet. At Etterr we are deeply concerned about the working conditions related to our products.
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We believe in decent work, well paid in an environment in which Human Rights are respected. Only then can we be fully proud of what we do.
With each gesture we change the world
Each of our decisions has an impact on our planet. Having alternatives that allow us to make sustainable and responsible purchases is essential to make real progress in protecting the planet.
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Our commitment is to create resistant products, endowed with an unalterable beauty over time and sustainable.